In a Nutshell

• Client: Commercial/Cafe
• Products used: White Oasis
• Results:
  • Achieved a vibrant, revitalised atmosphere
  • Covered the dull gray mural
  • Implemented greenery in a utilitarian space

Before Our Collaboration

Accor Group is no small player in the hospitality world.

With a whopping 5,500 hotels across 110 countries and a legacy dating back to 1967, they’ve built an empire that caters to everyone from luxury seekers to budget-conscious travelers.

Their diverse portfolio includes iconic brands like Sofitel, Fairmont, and Pullman, as well as accessible options like Ibis and Mercure, one of the hotel brands we’ve also worked with.

Accor’s mission has always been to create unforgettable experiences for its guests, combining innovation and creativity with top-notch service. This idea aligns with its commitment to revitalising the space whenever it starts getting stale.

The Problem

In one of their hotel cafes, the Accor Group had to deal with a space that didn’t align with their standards. A gray mural on one of the walls seemed like a good idea at the time, as the picture was visually appealing, but the overwhelming grayness of the space ultimately led to a lack of warmth and energy.

Thus, the hotel staff noticed that the space had outgrown the mural and it was time for a change to something more vibrant.

The wall’s plain appearance failed to complement the vibrant hustle and bustle of the cafe. It was clear that something needed to change to reflect the brand’s dynamic identity.

But here’s the kicker—they wanted a solution that wouldn’t disrupt operations or involve messy, time-consuming renovations.

Repainting or tearing down walls was off the table, as the cafe’s steady flow of customers couldn’t be interrupted. The solution had to be quick, yet impactful.

Perhaps it was a job for an artificial green wall?

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