Advanced Driver Assistance Systems Market:
The ADAS market stood at USD 29,793.4 million in 2023 and is forecasted to grow significantly. It is expected to reach USD 33,517.57 million in 2024 and surge to USD 85,915.2 million by 2032, achieving a strong CAGR of 12.48% during the 2024–2032 period.
The advanced driver assistance systems market has a wide range of active and passive systems designed to assist the driver by providing comfort, safety, and efficiency while driving. It promotes the safety of the driver, pedestrian, and passenger. It has multiple features like sensors, cameras, radars, and software that helps in function.
The emergency braking, park assist, adaptive cruise control, blind spot detection, and lane warning departure system are a few systems included in the ADAS. Artificial intelligence has taken the advanced driver assistance system market to the next level. The expansion in industrialization and urbanization, rise in disposable income, and improving living standards are impacting the advance driver assistance system market positively during the predicted period.
The global pandemic Covid-19 has been unusually shocking and unexpected, with clear aligners witnessing a negative stock demand across the regions.
ADAS encompasses a wide range of features, including lane departure warning, adaptive cruise control, automatic emergency braking, parking assistance, and more. As automakers integrate these technologies into their vehicles, the Advanced Driver Assistance Systems Market is experiencing substantial growth, driven by consumer demand for safer and more convenient driving experiences.
Market segmentation
By technology
The advanced driver assistance systems market is segmented into the following categories based on technology:
Heads-up display
Blindspot detection
Drowsiness motor
Protecting pedestrians
Smart part assistance
Adaptive cruise control
Others
By car type
This segment can be divided into the following categories:
Passenger cars
Commercial cars
By sensor type
This segment can be divided into the following categories:
Ultrasonic sensor
Lidar sensor
Camera sensor
Radar sensor
Regional analysis
The advanced driver assistance systems market can be grouped into the following regions:
North America
Asia-Pacific
The European Union
The Rest of the World
The North American region is expected to enjoy the largest market share for the time period that this report covers. This region has a world-class infrastructure. Also, some of the largest and most technologically advanced car manufacturers are located here. Road accidents have been on the rise in this region in recent years.
The United States Advanced Driver Assistance Systems (ADAS) market is growing rapidly, driven by rising safety concerns, government regulations, and the increasing adoption of semi-autonomous vehicles. Key technologies like adaptive cruise control, lane-keeping assistance, and automatic emergency braking are gaining traction, with California, Texas, and Michigan emerging as major hubs for innovation and adoption.
Hence, the public and governments have been pushing for more research in the area of smarter and safer cars. Most people in this region are willing to pay a premium for these types of cars.
The Asia-Pacific region is projected to register the highest CAGR for the time period that this report covers. Almost all of the economies in this region are growing rapidly. Hence, there is a rapidly expanding middle class that’s quickly growing wealthier. Since purchasing power is growing rapidly and more people in this region want to drive safer motor vehicles, it makes sense that demand for these types of cars with this type of technology is growing at breakneck speed.
Market key players:
ZF Friedrichshafen AG
Denso Corporation
Continental AG
Garmin Ltd.
Valeo S A
Hyundai Mobis
Borge Warner, Inc.
Robert Bosch GmbH
Mobileye
Magna International, Inc.
Infineon Technologies AG
Autoliv, Inc.
Delphi Technology
Semiconductor Components Industries, LLC
Advanced Driver Assistance Systems (ADAS) Industry Updates 2025
Hyundai Mobis
Industry Development and Latest Update (March 2025)
March 2025 - Hyundai Mobis unveiled its next-generation integrated ADAS platform "M.VISION X" at the Seoul Mobility Show. The platform combines advanced radar, LiDAR, and camera systems into a single hardware module that can be seamlessly integrated into various vehicle models. The company claims this new platform reduces integration costs by up to 30% while improving detection capabilities in poor weather conditions.
BorgWarner, Inc.
Industry Development and Latest Update (February 2025)
February 2025 - BorgWarner completed the acquisition of German ADAS software developer AutoSense GmbH for $215 million, strengthening its position in perception software and sensor fusion technologies. This acquisition aligns with BorgWarner's "Charging Forward" strategy to expand its electrification and autonomous driving capabilities. The company announced that the integration will enhance its Level 2+ and Level 3 autonomous driving solutions for passenger vehicles.
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